These segments of travelers are two separate entities which have different desires, wants, and travel patterns. A better understanding of your business mixture of leisure and business travelers can ultimately result in more success for your lodge if action is taken based on their preferences. Here are some essential points to know about business and leisure vacationers and some methods for hoteliers to cater to those two segments. The leisure travel market has been segmented primarily based on traveler type, gross sales channel, age group, expenditure sort and region. Based on traveler type, the leisure travel market is bifurcated into solo and group. Based on sales channel the global market is studied across conventional channels, online channels.
Some travel for months, weeks, days and sometimes, for less than twenty-four hours. If you are a traveller—or would-be traveller—it is necessary to know the difference between enterprise and leisure travel. This transition …